Young, cool, modern, simple and classy were just a few of the words used in the briefing with Nicola from Mojito Hair and Beauty. The brief to create a totally new look for the Salon and revamp the dated logo they were currently using. With the move to new premises this was the perfect time to undertake this.
The diamond created within the 'M' and for the pattern was inspired by the leather material swatch shown during the briefing, ensuring that the branding ties in to the new interior. The colour pallet for the new brand also pulls together with the interior and matches perfectly with the vision Nicola had for her new salon.
The result was rolled out across new social media graphics, shop signage, leaflets, appointment cards, vouchers and a website.